On July 24, the official of the General Administration of Market Supervision published an article saying that the General Administration will further promote the work of "involution" competition in the field of quality, further innovate the way of supervision, deepen the special management of quality and safety and quality technical assistance, increase the exposure of typical cases of violations, strengthen the publicity of results, and actively create a good social atmosphere.
The original text is as follows:
Recently, the General Administration of Market Supervision exposed a number of typical cases of "involution" competition violations in the field of quality, the common feature of which is that enterprises ignore brand, quality and technology competition, in order to obtain short-term market share and profits, reduce cost input, and destroy the fair competition order of the market with "low-quality" products. These vicious competition behaviors, which ignore the price of brand "volume", sacrifice the cost of quality "volume" and ignore the lower limit of rules "volume", lead to the overall decline of product quality, directly affect the consumer rights and interests of the people, and destroy the long-term healthy development ecology of the industry.
At present, many factors cause the "involution" competition in the quality field:
First, the structural imbalance between supply and demand, weak demand and excess capacity in some industries, existing enterprises have to compete in the limited market space in order to survive;
Second, some enterprises pay attention to the immediate interests , lack the ability of innovation and the sense of differentiated competition, are accustomed to competing for costs, fighting price wars, and even deliberately counterfeiting and selling, ignoring the legal bottom line .
Thirdly, the regulatory system and mechanism in some areas are not perfect, which gives some enterprises a chance to break through the bottom line.
In order to implement the relevant decision-making and deployment of the Party Central Committee and the State Council, the General Administration of Market Supervision insists on the combination of construction and management, takes the initiative to attack and resolutely rectify the problem of "involution" competition in the field of quality.
First, we should strengthen market access management to help resolve the contradiction between supply and demand. Strengthen source control, from the supply side, strictly manage the production license access of 27 key industrial products in 14 categories, coordinate the increment and stock of enterprises, strictly examine and approve the requirements of safety, technology and quality, raise the market entry threshold, reduce excessive entry, and prevent low-quality vicious competition.
Second, we should strengthen quality and safety supervision and standardize fair competition order . We will intensify national supervision and spot checks on online products, and plan to increase the number of sampling batches by 70% in 2025 compared with 2024. We will promote the pilot work of verifying the quality and safety labels of 10 key products sold online, and urge platform operators to strengthen product entry audits and curb counterfeit and inferior behavior. We will carry out special renovation of the quality and safety of electric bicycles, gas appliances and building insulation materials, and keep the bottom line of quality and safety.
Third, we should strengthen services to help enterprises improve product quality. Organize local market supervision departments to carry out quality and technical assistance activities, "one enterprise, one policy" and "one industry, one policy" to provide precise assistance to enterprises and industries such as wires and cables, steel bars, motorcycles, energy storage batteries , etc. Explore and promote the pilot work of product quality classification, build a standard system of product quality classification, advocate high quality and high price, and guide enterprises to compete in an orderly manner.
Next, the General Administration of Market Supervision will continue to give full play to its functional advantages, further promote the work of "involution" competition in the field of quality, further innovate the way of supervision, deepen the special management of quality and safety and quality and technical assistance, increase the exposure of typical cases of violation of law, and promote the quality and safety of products. Strengthen the publicity of achievements and actively create a good social atmosphere.
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