"De-Sinicization" does not necessarily lead to the revival of European enterprises

2023-10-08 11:22:04

In recent years, the European Union has proposed ambitious climate change countermeasures to promote the introduction of a large number of renewable energy.

"Our wind energy industry is a European success story," European Commission President von der Leyen stressed in September, calling for "clean technology industries such as wind energy and EV must be made in Europe.". In addition to investigating Chinese EVs, the EU is also discussing an investigation into Chinese wind turbines. However, behind the rise of Chinese enterprises, there is also the self-destruction of European enterprises. The

European Union is starting to make a strong case for reducing its reliance on China in industries that could help decarbonise. The European Commission, the executive arm of the European Union, is discussing an investigation into Chinese-made wind turbines to see if subsidy support is preventing competition in Europe. China strongly opposes the investigation launched by the

European Union on October 4 into pure electric vehicle (EV) made in China, saying that it is "protecting its own industry in the name of fair competition". The relationship between the EU and China is likely to deteriorate further, but it still adopts the policy of giving priority to the protection of industries and employment in the region.

"Our wind energy industry is a European success story," European Commission President von der Leyen stressed in a speech to the European Parliament in September, calling for "clean technology industries such as wind energy and pure electric vehicle must be made in Europe.".

EU leaders are thought to be keenly aware of the European Parliament elections in June 2024. In recent years, the European Union has proposed ambitious climate change countermeasures to promote the introduction of a large number of renewable energy.

However, if the result is that companies in the region lose one after another to overseas companies and jobs are hit, populist parties may gain power. Recently, in the European Parliament, the main party groups have also criticized the excessive environmental protection policies led by the European Commission. From this, we can see that we hope to highlight the intention of taking into account decarbonization, maintaining industry and employment, and regaining support.

In wind turbines, Vestas of Denmark, Spain's SIEMENS Gamesa Renewable Energy (SGRE) and General Electric (GE) of the United States previously held the majority of the global share. According to a survey by the Global Wind Energy Council (GWEC), an international group, the share of Chinese enterprises such as Golden Wind Technology in 2022 is close to 60%, surpassing that of European and American enterprises. Giles Dixon, then chief executive of Wind Europe, a

European industry group, questioned the winning of a Serbian wind power tender for Chinese-made turbines in mid-September, arguing that "Chinese-made can be provided at a low price because it allows a delay in payment". This "would be detrimental to Europe's energy security," he said.

However, behind the rise of Chinese enterprises, there is also the self-destruction of European enterprises. Earnings deteriorated due to inflation, rising material and transportation costs.

Because of the contract format, which takes years from signing to delivery, cost pass-through aimed at improving profitability has not progressed. In addition, the SIEMENS Gamesa Renewable Energy Company was exposed to quality defects in some onshore wind turbines in late June, and fell into the situation of withdrawing its performance forecast for fiscal year 2023 (up to September 2023).

In this context, it remains to be seen whether the EU's response to Chinese-made pure electric vehicle and wind turbines will actually lead to a revival of European enterprises.


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