Recently, the text case and video case "Beijing New Building Materials and Carbury: The Reorganization and Integration of Two" Strong "", which focuses on the joint reorganization practice of Chinese building materials enterprises, has been officially included in the database by the China Business Administration Case Center of the School of Economics and Management of Tsinghua University, and will be used in the classroom teaching of national business schools. This is another high-quality case focusing on the strategic practice and organizational innovation of Chinese enterprises after Beixin Building Materials, as the first "text + video" Chinese and English case of Tsinghua School of Economics and Management, was released globally and the brand management case was successfully applied in the classroom of Dalian Senior Manager College in China.
This case storage not only fully affirms the results of the reorganization of both sides, but also highlights the innovative practice of Chinese enterprises in the fields of mergers and acquisitions, industrial chain coordination, and integration of state-owned enterprises and private enterprises. In the future, the case will provide reference for more enterprises'strategic expansion and organizational integration, and convey the concept of industrial synergy and practical wisdom of Chinese enterprises to the world.
Strong alliance: a strategic
alliance across the system. In the era of stock competition, mergers and acquisitions have become the choice of many enterprises. However, research data show that only 20% of all mergers and acquisitions are successful. As a top enterprise in the industry, the reorganization and integration of Beixin Building Materials and Carbury has attracted much attention.
Through the evaluation before the merger and acquisition, the negotiation during the merger and acquisition and the integration after the merger and acquisition, the reorganization of BNBM and Carbury has achieved a good synergy effect, which fully verifies the integration effect of "1 + 1 > 2": the semi-annual report of BNBM in 2025 shows that Beixin Carbury achieved business income in the first half of 2025. Beixin Carbury is making steady progress towards the goal of "Centennial Carbury, Ten Billion Carbury".
About China Business Administration Case Center
, School
of Economics and Management, Tsinghua University China Business Administration Case Center, School of Economics and Management, Tsinghua University, is engaged in business administration case research, case development, Professional research and teaching service institutions for case base construction and case teaching training. With the aim of "gathering business wisdom and promoting teaching innovation", the center first established the cooperative development mode of "professor + case researcher" in China, and took the lead in forming a large-scale case research and development system with on-site case development as the main body, library cases and video cases as the supplement, aiming at Chinese local enterprises. To serve the development of business administration education in China. The full text of each case developed by the center strictly abides by the R & D standards, and the writing requires long-term tracking of target enterprises and field research, with an average R & D cycle of about 6 months. In the face of competitions and daily contributions, the center adopts the same norms and standards as itself, and works with contributors to build the brand of case library.
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