DBM PV Modules: Impact of Special Price Modules from 4 Major Manufacturers! Price promotion failure, the market wait-and-see mood is strong!

2026-07-22 18:56:35

Although the decline of conventional products has narrowed compared with the previous period, the price pressure has not been substantially alleviated.

In the first half of the week, three component manufacturers reduced the price of some models of products, in addition, four manufacturers released a large number of special components.

Last week's highly concerned price rumors did not materialize, and the photovoltaic module market continued to reduce prices. Although the decline of conventional products has narrowed compared with the previous period, the price pressure has not been substantially alleviated. On the contrary, four TOP10 manufacturers have concentrated on releasing a large number of special components, and the price is highly concentrated in the range of 0.65-0.67 yuan/W , which further impacts the current component market trend.

However, according to the research of Digital New Energy DataBM. Com, the recent large-scale price reduction in the component market has not stimulated the order transaction . The strategy of "price-for-volume" is also difficult to leverage sales at present-downstream purchasers are generally bearish on the future market, and still hold a wait-and-see attitude of "buying up and not buying down". At the same time, some manufacturers feedback that the volume of distributed transactions has also declined this month, and component shipments are highly dependent on centralized orders .

Specifically,

the price of TOPCon modules dropped slightly, and the overall price range was 0.66-0.77 yuan/W . In the first half of the week, Trina Solar and Skyworth Photovoltaic partially lowered their prices by 0.01-0.04 yuan/W . At the same time, some leading enterprises release low-priced conventional inventory products, forming an additional downward pull on the conventional transaction price, and the actual transaction price in the distributed market has fallen to 0.66-0.70 yuan/W . The overall quotation of the second and third lines is concentrated at 0.62-0.67 yuan/W .

It is worth noting that the weak market turnover has led to a new promotion model . Some dealers have begun to lock orders in advance at a price lower than current market ( 0.66-0.67 yuan/W ) , betting on further price cuts by subsequent manufacturers. If the price reduction is less than expected, they will choose to buffer the risk by lengthening the delivery cycle. The price of

BC components was slightly reduced, and the quotation range was maintained at 0.75-0.90 yuan/W . In the first half of the week, TCL Zhonghuan and Skyworth Photovoltaic slightly lowered the price of BC module products by 0.01-0.03 yuan/W . At present, the second and third-tier BC quotation is maintained at 0.76-0.82 yuan/W , while the head enterprise quotation is stable at 0.78-0.84 yuan/W . The price

of HJT modules declined sharply in some areas, ranging from 0.66 to 0.79 yuan/W as a whole . In the first half of the week, a batch of very low special price components were added to the market, with power at 715-720 W and the lowest price at 0.66 yuan/W . The price difference between this price and the quotation of conventional HJT components is as high as 0.07-0.08 yuan/W .

In the first half of the week, the digital new energy DataBM. Com investigated and learned the price information as follows:

TOPCon components: the price range is 0.66-0.77 yuan/W .

BC component: the price range is 0.75-0.90 yuan/W .

HJT module: the price range is 0.66-0.79 yuan/W .

The above survey price is the price including tax and excluding transportation.

Click to view more component price information

DBM光伏组件:4大厂商特价组件冲击!降价促销失灵,市场观望情绪浓厚!1

. The above price data comes from the research of digital new energy DataBM. Com, for reference only. If you have any questions, you can send a private message to the background.

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Correlation

Although the decline of conventional products has narrowed compared with the previous period, the price pressure has not been substantially alleviated.

2026-07-22 18:56:35

In the past 7 days, 11 manufacturers have lowered their quotations by 0.01-0.05 yuan/W.

2026-07-03 16:18:05

The PV module market temporarily stopped falling, with a small drop in some areas.

2026-06-24 16:40:47

The 2026 SNEC exhibition is approaching, and the price adjustment action is still generally on the sidelines.

2026-05-29 15:50:18

The market still has the situation of "price reduction + high rebate".

2026-05-27 16:09:54

The guidance price of the head manufacturer may be further explored.

2026-04-24 16:00:57

In order to encourage shipments in April, some manufacturers have launched a large-scale rebate strategy.

2026-04-03 15:17:22

Terminal purchasers generally hold a wait-and-see attitude, and the actual landing price is still close to the low level.

2026-03-25 16:03:02

This week, the photovoltaic module market is like a "roller coaster" type of fluctuations, the head manufacturers have not yet improved in price reduction transactions, followed by rumors of price increases.

2026-03-20 14:53:07

The component market is now "high and low matching" components, and the downstream expectation of price increase is weakened.

2026-03-06 16:13:34

The turnover of more than 0.80 yuan/W has been greatly reduced.

2026-02-06 17:38:28

The price of mainstream brand components is loose, and the transaction of 0.8 yuan/W is reduced.

2026-01-23 14:47:03

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2026-01-07 15:25:14

This week, the head of the PV module market took the lead in raising prices.

2025-12-19 16:00:56

The photovoltaic market released a signal of stabilization and rebound this week, and module prices are expected to improve in January.

2025-12-17 15:45:59

In the first half of the week, the market price of photovoltaic modules was stable and low.

2025-12-10 16:08:18

Prices continued to fall at the beginning of the month, and the component quotations of the two major factories were lowered in the first half of the week.

2025-12-03 16:00:24

BC Lowers Quotation, Small Factory Raises Price

2025-09-24 16:41:10

The market price of photovoltaic modules has stabilized as a whole, and the speed of low-price inventory shipment has accelerated.

2025-08-27 15:37:56

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2025-08-08 15:27:12

In the first half of the week, three leading companies raised their quotations again.

2025-08-06 17:45:05

The PV module market continued to be affected by the transmission of upstream price increases, showing an upward trend as a whole.

2025-08-04 09:06:29

This week, component prices began to rise, and the price camp continued to expand.

2025-07-18 14:49:22

In the first half of the week, the price of photovoltaic modules continued to fall, and the two companies lowered their quotations twice in the past two weeks by about 0.01-0.05 yuan/W.

2025-07-02 16:09:47

In the first half of the week, the price of photovoltaic modules was lowered in a large area.

2025-06-18 15:17:11

Recently, Liu Yu, Party Secretary and Chairman of BBMG Jidong Cement Group Co., Ltd., and his delegation visited China Cement Network and were warmly received by Shao Jun, Chairman of China Cement Network. The two sides had in-depth exchanges on current hot issues in the cement industry.