Jinyu Jidong Cement Deeply Ploughs the Civil Market and Sinks the Terminal Line-Baoding Region Launches Brand Promotion Activities

Recently, in order to make up for the shortcomings of civil market development, vigorously sink the township terminal market and open up the small and micro livelihood market, Jinyu Jidong Cement Baoding Region, Xiongan Zhixin Company, Jinyu New Material Group and a number of cement and concrete enterprises in the region have jointly launched a series of projects, such as Baoding Cement Co., Ltd. In Dingzhou City, Hebei Province, the brand promotion campaign of "Green Building Materials of State-owned Enterprises Jinyu Jidong Helping Quality Life" was officially launched. Niu Hailong, Secretary and Chairman of Baoding Regional Party Committee of Jinyu Jidong Cement, Manager of Baoding Regional Enterprises, Head of Xiongan Zhixin Company and Director of Marketing Center of New Material Group attended the event. The purpose of this

activity is to change marketing ideas, face the grass-roots market demand directly, deliver high-quality products and intimate services to millions of households, and effectively implement Jinyu Group's working concept of "deep cultivation of civil market, grasping terminal development". A multi-functional exhibition area is set up at the

event site to show Jinyu Group's strict quality control system and green production strength in an all-round way through sample display, quality comparison, engineering case display and enterprise promotional film broadcasting. In addition, five high-quality stores were awarded the plaque of "the most beautiful building materials store" to further build a service bridge between government and enterprises.

Dingzhou Jinyu "Most Beautiful Building Materials Store" representative merchants said that the store has been operating building materials for nearly ten years, and has been a cooperative store of Jinyu Jidong Cement. "Jinyu Jidong is a regular state-owned enterprise, the quality of cement is stable and reliable, we sell at ease, villagers build houses, decorate with comfort, do not worry about product quality problems, do business at ease." Said on behalf of the merchant.

It is worth mentioning that a series of activities were carried out at the event site, such as publicity of the advantages of building materials products, popularization of material selection knowledge, interactive questions and answers, lucky draw and gifts for the benefit of the people, to popularize building materials identification knowledge to villagers, building materials merchants and construction teams in an easy-to-understand way, and to explain the quality control standards and after-sales service advantages of state-owned enterprises. It helps people to select materials scientifically and build houses safely, thus effectively enhancing the popularity and reputation of Jinyu brand in the grass-roots market.

"How lucky!"! In the future, I will be the first to recommend Jinyu Jidong to build houses, make floors and make business mix. State-owned enterprises are reliable. For the sake of our common people, good building materials have to be publicized more! The citizens who won the prize in the interactive link on the spot said that they had always recognized Jinyu Jidong Cement for building houses and decorating houses at home. The common people were most afraid of building materials that were not strong enough to build houses, so they could rest assured of the quality of the big brands of state-owned enterprises. Wang Jiangshuai, Secretary of the Party Branch and Director of the Village Committee of Dongyanli Community, Kaiyuan Town

, Dingzhou City, said frankly that in recent years, there have been more and more projects such as house construction, courtyard decoration and road hardening in the village, and the quality and safety are directly related to everyone's vital interests. "At present, some residential construction, house decoration, road hardening and other projects in our village give priority to the use of Jinyu cement and commercial mixing, quality assurance, after-sales peace of mind." Wang Jiangshuai said. Li Tao, assistant manager

of Jinyu Zhixin (Xiongan, Hebei) Supply Chain Co., Ltd., believes that as a large state-owned enterprise, Jinyu Jidong Cement always adheres to the responsibility of state-owned enterprises, puts quality and responsibility first, and has reliable product quality and stable performance. Li Tao said: "We are willing to continue to support responsible and responsible enterprises and work together to build a livable and industrial beautiful countryside." After the

launching ceremony, Jinyu Jidong Cement Baoding District will carry out special tour activities in Dingzhou towns and urban areas one after another, relying on the form of rural gathering, cultural square and other grounding gas, and continue to stay in popular science, answer questions and benefit the people.

In the next step, Jinyu Jidong Cement Baoding area will continue to cultivate the grass-roots market, regularly carry out building materials science popularization and Huimin promotion activities, create high-quality green building materials with the ingenuity of state-owned enterprises, enable the construction of beautiful countryside, and protect the people's dream of living in peace.