Three enterprises affiliated to Shaanxi Building Materials Science and Technology Company launched a special exchange activity on "Creating a New Marketing Model to Achieve Business Integration"

2025-03-06 16:07:00

On the afternoon of March 5, Shaanxi Building Material Science and Technology Group Fuping Company, Mount Hua Marketing Company and Zhiyin Company integrated resources in an all-round way, strengthened overall coordination, consolidated the development keynote of "synergy, synergy", and conducted in-depth discussions on deepening cooperation and seeking common development.

In order to do a good job in the "Year of Synergy" and adhere to the work style of "do what you say, do it right away and do it well", on the afternoon of March 5, Fuping Company of Shaanxi Building Material Science and Technology Group, Mount Hua Marketing Company and Zhiyin Company integrated resources in an all-round way, strengthened overall coordination and consolidated "Synergy Creation". The keynote of "synergy" development is to deepen cooperation and seek common development. It aims to strengthen cooperation among enterprises, enhance market competitiveness through bundling sales and resource sharing, and form an integrated solution of "building materials + intellectualization + construction". Pang Long, Deputy Engineer of

Building Materials Science and Technology Company, Secretary of Party Committee and Chairman of Fuping Company, Zhang Bitao, Secretary of Party Branch and Chairman of Mount Hua Marketing Company, Feng Xuan, Secretary of Party Branch and Chairman of Zhiyin Company, participated in the activities and signed a framework agreement for deepening strategic cooperation on behalf of the three parties, and members of the leading group and heads of business departments of the three brothers participated in the activities. The purpose of this

activity is to further promote the construction and development of the tripartite platform for mutual promotion of products and services, to study practical action plans, to integrate the elements of industrial chain synergy, to graft high-quality resources of all parties, and to form a new model of efficient synergy. During this period, Zhiyin Company cooperated with Fuping Company in external ground construction and product sales. Meanwhile, the construction team of Fuping Company led the operation and maintenance team of Zhiyin Company to carry out work in the mode of "transmission, help and guidance", inheriting and carrying forward the style of being able to bear hardships, dedicate and fight; Fuping Company and Zhiyin Company will provide high-quality products and services for Mount Hua marketing companies, and Mount Hua marketing companies will sell cement and intelligent products. In the process of cooperation and exchanges, the three parties have tempered the three iron armies, continuously strengthened the innovative development functions of new products, actively integrated, constructed new sales models, promoted the integration and development of innovation chain, product chain, talent chain and capital chain, promoted a virtuous circle of mutual benefit, and contributed to the high-quality development of building materials technology companies.

The meeting pointed out that as an important measure to deepen the implementation of the "Year of Synergy" of Shaanxi Coal Group and the spirit of the 2025 Working Conference of Building Materials Science and Technology Company, as well as the "Great Integration of Sales" put forward by Zhou Hong, Secretary of the Party Committee, Chairman and General Manager of Building Materials Science and Technology Company, the exchange and discussion will be held in the future. Fuping Company, Mount Hua Marketing Company and Zhiyin Company jointly innovate the marketing development model, strive to stimulate innovation vitality, achieve mutual benefit and win-win situation, draw the largest concentric circle, create a new marketing model, achieve business integration, and effectively transform the product advantages and resource advantages of the three parties into development advantages. Zhiyin Company will make every effort to release the digital enabling efficiency, deeply integrate with Fuping Company's hard power in the field of construction, operation and maintenance services, as well as the strong ability of Mount Hua marketing company in market development, and build a trinity of "technology-driven + service-enabling + market expansion" intelligent transformation ecological community to achieve win-win cooperation. At the end of

the meeting, the three parties unanimously stated that they would work together to build a high-quality marketing and service system while doing a good job in the current labor export cooperation, cement and building materials and solid waste industry cooperation, and intelligent project cooperation. Through the way of "group struggle", they would complement each other's advantages, share resources, jointly meet market challenges and enhance overall competitiveness. Make good use of the internal market of building materials science and technology, strive to carry out substantive cooperation in the first quarter, and set off a wave of labor competition in an all-round way.

It is reported that before the meeting, the two sides also jointly visited the hardware development laboratory, safety certification laboratory, product introduction wall and corporate culture corridor of Zhiyin Company.

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