New Tianshan Cement: Deepening Strategic Cooperation with Large Construction Enterprises

2024-03-02 10:12:23

Zhao Xinjun affirmed the marketing work in the past year and pointed out the shortcomings in the work. In view of the marketing work in 2024, he put forward three clear requirements.

On March 1, the New Tianshan Cement 2024 Cement Business Marketing Conference was successfully held in Pudong, Shanghai. Zhao Xinjun, member of the Standing Committee of the Party Committee of China National Building Material Co., Ltd., Secretary and President of the Party Committee of New Tianshan Cement Co., Ltd., attended the meeting and made a speech entitled "Accurate Planning, Vigorously Implementing and Making Every Effort to Fight the Hard Battle of Stabilizing the Quantity and Resuming the Price".

Zhao Xinjun affirmed the marketing work in the past year and pointed out the shortcomings in the work. In view of the marketing work in 2024, he put forward three clear requirements: First, we should uphold the spirit of "three not four thousand", take the initiative, accurately measure and strictly implement it. Strengthen demand analysis and market research and judgment, strengthen self-discipline interaction, promote dynamic balance, lead the deepening of supply-side reform, and make every effort to promote the ecological construction of the industry. Secondly, we should strengthen market construction, deepen strategic cooperation with large construction enterprises, strengthen channel management, accelerate e-commerce business, strengthen professional cooperation in cement and commercial aggregates, and stabilize market share. Third, with the help of the "No.1 Project" of New Tianshan Cement, we should accelerate the standardization management of marketing, strengthen the system construction and implementation inspection, actively promote the construction of marketing informatization, accelerate the "I am looking for a car" business, steadily promote the logistics optimization project, strengthen the construction of brand and customer service system, and promote the construction of brand and customer service system. Continue to promote the optimization of marketing organization and personnel, and continuously improve the efficiency of marketing work.

At the meeting, Zhu Lisheng, Marketing Director and General Manager of Marketing Department of New Tianshan Cement, made a marketing report on behalf of the cement business marketing system in 2024. The report reviews the main marketing work in 2023, summarizes the existing problems and shortcomings, and makes specific arrangements for the work of the marketing system in 2024. Ningxia building materials and regional companies reported the annual key marketing work plan. Nearly 50 people attended the meeting, including the marketing leaders of

Ningxia Building Materials and New Tianshan Cement Regional Companies and the heads of marketing departments.

All can be viewed after purchase
Correlation

In order to survive and develop in the fierce market competition, cement enterprises must abandon the illusion of relying on others to "give" opportunities, and win the recognition and respect of the market through self-innovation and promotion.