Work hard to open a new situation and run the "first baton" well. In January 2024, the sales of Xiangshan Cement exceeded the budget by 16%, an increase of 63% over the same period last year, and achieved a "good start" in the first month.
Faced with the severe and complex market situation, Xiangshan Cement adheres to the working idea of "tamping the foundation, seeking long-term development and promoting development", anchors the development goals, innovates the marketing methods, presses the "fast-forward key", runs out of the "acceleration", grasps the hard work and strives to accomplish the established tasks and objectives. On the one hand, we should seek in-depth and detailed off-season sales strategies, formulate sales and assessment programs close to the market, and decompose the indicators into marketing departments and salesmen layer by layer, reward the good and punish the bad, reward the diligent and punish the lazy, stimulate the initiative and enthusiasm of the staff, and ensure that the sales tasks are completed on schedule. On the one hand, we should refine the target market, strengthen customer follow-up visits, keep a close eye on the surrounding construction projects, actively communicate with each other, go deep into the front line of the construction site, grasp the business dynamics, achieve sales cooperation, and steadily expand the market. At the same time, we should strengthen visits and condolences before the Spring Festival, exchange product usage, grasp customer demand information, give full play to the brand advantages of "Xiangshan Cement" with high-quality services, and establish a good external image.
Next, the company will focus on the goal of "opening the door red in the first quarter", coordinate the work of optimizing internal management, strengthening production organization and expanding market share, continuously improve economic efficiency, and lay a solid foundation for the high-quality development of enterprises.
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