last year, due to the downturn of the real estate industry and other factors, the domestic demand for cement has declined sharply, and the good industry ecology formed over the years has been challenged. Cement prices continued to decline, industry-wide profits fell by 60%, and a large number of cement enterprises were in a loss state. In the
first quarter of this year, more than one third of the enterprises in the national building materials industry were unable to make ends meet, and cement enterprises fell into a large area of losses. With the advent of the era of high cost and the serious decline of cement demand, the development of cement industry has gradually entered a bottleneck period.
Under the background of unprecedented cost pressure and declining demand for cement, the national cement market has gradually fallen into a state of disorderly competition. In order to seize the market, many cement enterprises frequently cut prices, resulting in the collapse of cement prices, and a war without smoke of gunpowder has begun.
However, reasonable profit is the prerequisite for the development of the industry. Price war kills one thousand enemies and loses eight hundred, which not only damages the interests of shareholders and local economy, but also damages the interests of long-term development of enterprises.
Faced with this situation, Zheng Jianhui, head and senior analyst of China Cement Network and Cement Big Data Research Institute, believes that enterprises should pursue the maximization of industry benefits and reduce the vicious game of price trampling under a reasonable level of market share and a reasonable level of capacity utilization. In the mature
foreign cement market, even during the financial crisis when the demand dropped sharply, the cement enterprises did not fall into the dead-end of price competition and vicious competition; China's cement industry should also return to a unified consensus through the efforts of entrepreneurs and the wisdom of policies, so as to seek harmony in competition, seek common ground while reserving differences, and revitalize the industry's efficiency.
On Wednesday, Zheng Jianhui will discuss and analyze in depth how the cement industry should overcome the difficulties under the situation of overall losses in the live broadcast of "Sharing Hui Building Materials Weekly Talk" cement network APP video line.
In addition, Wei Yu, a glass analyst at China Cement Network Cement Big Data Research Institute, and Lin Jiayi, a concrete analyst, will also conduct in-depth analysis and discussion on the recent development trend of the glass industry and the commercial mixing industry. & nbsp; & nbsp;
Welcome to scan code and make an appointment for live broadcast.
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