Yaobai Cement officially entered the Xizang Ali market.

On the afternoon of September

9, two bulk tankers loaded with "Yaobai Brand" PO42.5 bulk cement went out of the factory smoothly from Yaobai Cement Hetian Company, marking the formal entry of "Yaobai Brand" cement into the Xizang Ali market. Since

2023, with the strong support of the leaders at all levels of the group, the region and the company, the sales department of Yaobai Cement Xinjiang Region has continuously expanded the market outside the region and sought new sales growth points in the competition on the premise of sticking to the core market share. Since this year, the sales department has made several trips to the Ali Plateau in Xizang to conduct detailed market research, arrange the regional market in an all-round way, issue brochures and posters, publicize the company's products in depth, and sink the sales channels to make a thorough visit to the cement stores, commercial mixing stations and prefabricated products factories in the Ali region to grasp the first-hand market information; Secondly, the dealers with large sales volume in the region were visited and exchanged to understand the sales situation and market demand of the whole cement industry in Ali region. In order to minimize the transportation cost, ensure the maximum profit of cement, and lay a good foundation for the company's cement to enter Ali area smoothly, several transportation routes to Ali area were measured on the spot to find the optimal transportation route.

The successful shipment of cement in Ali region marks the further expansion of Xinjiang's regional sales blueprint. In the later period, the Sales Department of Xinjiang Region will continue to uphold the belief of "lack of oxygen without lack of spirit" of the predecessors, seize the pulse of the market trend, timely adjust the marketing strategy, so as to promote the continuous expansion of the market, further enhance the market popularity and reputation of Yaobai Cement, and contribute to the realization of the grand goal of "100 years of Yaobai, 10 billion Yaobai" for the group company.