Influenced by factors such as insufficient market demand and intensified contradiction between supply and demand, the current cement industry as a whole presents the operational characteristics of "weakening demand, high storage and low price, and declining efficiency". Under the severe situation, cement enterprises have been tested. The
more difficult the situation is, the more important the brand is as a symbol of the enterprise and the guarantee of quality.
"Life pays attention to quality and consumption pays attention to brand." Good brand power is the accelerator of the rapid development of enterprises, which can bring direct economic benefits and more additional benefits to enterprises. Cement enterprises have always attached great importance to brand building, such as Conch Cement 's well-known "World Cement Looks at China, China Cement Looks at Conch", Zhonglian Cement 's "Our Production Cohesion", as well as the logo of Red Lion and Taurus. Are highly recognizable.
A good brand can bring significant brand premium, and a number of good brands can help the industry achieve high-quality development. Over the past decade, the domestic cement industry has made remarkable achievements in the optimization of industrial structure, the elimination of backward production capacity, and the expansion of overseas markets.
In order to make excellent cement brands more familiar to all sectors of society and help cement enterprises build excellent brands. As scheduled, the "2023 Cement Enterprise Influence Selection" will select "2023 Famous Brand Enterprises in Cement Industry" and hold an award ceremony at the "2024 China Cement Industry Summit".
This event has been successfully held for four consecutive sessions, and has played an important role in promoting the application and promotion of new products, new equipment and new technologies in the cement industry.
2023 Cement Price Index Benchmarking Sample Enterprise, 2023 Key Project Quality Supplier, 2023 Cement Industry Smart Factory, 2023 Cement Industry Low Carbon Pioneer, 2023 Cement Industry Comprehensive Utilization Demonstration Enterprise, 2023 Cement Industry New Energy Utilization Demonstration Enterprise, 2023 Cement industry enterprises with outstanding contributions to environmental protection.
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