July, Huang Jiadi, chairman of a dairy enterprise in Nanning, received a warning letter.
Regulators believe that the Binyang milk Buffalo project and " Buffalo milk are Huang Jiadi's main businesses, and the trend is good, and they have become the new favorites of coffee and tea shops. It frequently appears in the menus of Ashouzuo, Lele Tea and Xicha.
However, he preferred cross-border photovoltaics, and the company claimed to have received 20.8 billion orders.
"Man proposes and God disposes."
Huang Jiadi publicly argued that entering photovoltaic industry is an extension of dairy industry, not cross-border, aiming at complementing agriculture and photovoltaic industry, reducing costs and increasing efficiency.
1. Frequent new
Buffalo milk is the milk of Buffalo, which tastes sweet and thick.
This is a specialty of Guangdong and Guangxi. The milk station sells fresh Buffalo milk, and the dessert shop owner makes double-skinned milk with Buffalo milk as raw material.
Relying on coffee and new tea drinks to bring fire, Buffalo milk became famous and went out of Guangdong and Guangxi.
As a large Buffalo milk processing enterprise in China, Huangshi seizes the opportunity to cooperate with tea brands and launch new products.
For example, the company has established supply relationships with brands such as "Manner" "overlord tea lady" and "zhaoji heritage", jointly launched sodium hyaluronate milk Buffalo with Huaxi biology, and jointly developed Buffalo formula series products with "grandma Liu next door".
its sales channels include distributors, supermarkets and convenience stores, e-commerce, specialty stores, Enterprises and institutions canteens, schools, vending machines, etc.
"Online Oriental selection channels and offline milk machine channels are outstanding." Huang Shi said.
In 2022, the company's revenue was 28. Dairy business contribution 23.
Guangxi is the home base of Buffalo cows.". The industry is facing problems such as degradation of provenance, lagging breeding scale and serious shortage of milk sources.
"The development of Buffalo milk in Guangxi has good congenital conditions, but at this stage, the industry has the problems of small, scattered, weak and the whole industry chain can not be effectively linked." Zeng Qingkun, deputy director of Guangxi Buffalo Research Institute, said.
In order to improve production capacity, Huangshi introduced the provenance of Nili Rafi milk Buffalo in Pakistan.
"The improvement cycle of dairy Buffalo is expected to be greatly shortened from the past 12 years to 3-4 years, and the milk yield of a single cow will be increased by more than three times." The company said.
2. Going to the whole country
and marching into the national market is the common strategy of regional dairy enterprises.
Huang Jiadi put forward the goal of "10 billion dairy enterprises" to develop the Yangtze River Delta, Chengdu-Chongqing, Dawan District and other regions.
Huangshi believes that in recent years, consumers in East China have a strong demand for high-end dairy products.
In March, in order to cultivate important markets such as East China, Henan and Hubei, Huangshi invested in the construction of a central factory and pasture project for intelligent dairy products in Fuyang, Anhui Province.
"Make pastures first, then factories, and finally markets." Liu Ji, deputy general manager of Huangshi Group, said that the company would free up its superior resources and speed up the construction of the second headquarters in East China in Fuyang.
From the data point of view, the southwest region still contributes a large part of the income. The regional proportion has not changed significantly yet.
in May this year, Huangshi issued a notice." It intends to transfer its shares in Laisier and Laisier Intelligent Dairy to Junle Bao.
It has its own considerations.
" (The sale of shares) conforms to the requirements of strategic adjustment and market layout." Wang Hefei, vice president of Huangshi Group, pointed out.
The transaction proceeds are expected to 1.
"The company will take advantage of the competitive advantages of Buffalo milk and yogurt products to enter the East China market with all its strength." Wang Hefei said.
3. During the cross-border gambling
to open up the market, Huangshi also made a photovoltaic sideline.
"We are also cooperating with photovoltaic projects in Fuyang, and the local government will provide strong support." Wang Hefei said.
Huangshi's role is to process photovoltaic (TOPCon solar cells) orders as a third party.
Last year, the company's cross-border photovoltaic.
Its subsidiary, Huangshi Nongguang Complementary, took the lead in the construction of an annual output of 20GW Topcon ultra-efficient solar cells and 2G W modules project, with a total investment of about 10 billion yuan. After
production, annual sales are expected to be no less than 17 billion yuan. Orders
in hand are sufficient, totaling 20.8 billion yuan. In November
last year, the company signed a long-term order with Hebang Biology for the supply of 2.5 billion monocrystalline silicon wafers, with an estimated sales amount of about 19.5 billion yuan; a month later, the subsidiary Zhongshineng Electric Power won the third bid, with an estimated total income of more than 1 billion yuan. In May
this year, Zhongshineng won the pre-bidding project of distributed photovoltaic in Heshan City and Xincheng County of Huaneng Guangxi. The amount is 2.
Company previously joined hands with Huaneng Group and other companies." Landing PV EPC business and PV module sales business. In 2022, the revenue of photovoltaic business is only 0.
After the above orders are recorded, the photovoltaic business will contribute more revenue this year.
In the first quarter, Huangshi's business income increased by 54%, mainly due to the increase in sales of photovoltaic modules and EPC business income.
This is not the first time that Huang Jiadi's team has crossed the border.
Tian Eye Check website shows that in 2014, Huangshi entered the film and television industry, and the related business income dropped sharply, so he chose to divest. Six years later, the company signed a cooperation agreement with SenseTime to enter the field of artificial intelligence without follow-up.
"Repeated failures in cross-border transformation are the so-called repeated failures." Some investors have such sharp comments. I hope Huang Jiadi's luck will be better when he re-enters the photovoltaic industry
this time.